Pinterest for Brands: 5 Hot Tips

This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.

What Online Sellers Need to Know about Pinterest

The verdict is still out on whether using Pinterest can help your online sales, but this fairly new "social networking" site is engaging enough to try just for the fun of it. To call it an online bulletin board or collage where you "pin" photos doesn't do Pinterest justice.